• Roads - L'Appart PR
  • Roads - L'Appart PR
  • Roads - L'Appart PR

L'Appart PR

- creative agency
  • beauty


ROADS Fragrances are created in partnership with some of the most highly regarded perfumers in the industry. The process takes nearly a year of work to fine-tune the exact scent from each brief. During that period, every element is refined to produce the highest of standards, resulting in a complex and multi-layered scent.

It is the briefs, however, that have been the most innovative element to how fragrance creation is approached. Each of our fragrances is based on a specific theme. The theme could be a person, an emotion, a natural phenomenon, a geographical place, a state of mind or a period in recent history.

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